History of Generic Names in the Automotive Refinishing Industry.
In our everyday life, we use many words, which, in fact, are registered trademarks. As time passes, consumers use those words generically to describe certain products. Kleenex, Jeep, Post-it, Frisbee, Aspirin, Xerox, Google, Jacuzzi, are all registered trademarks, but we never think about it. Certainly, it is a great success for any company, when their …
History of Generic Names in the Automotive Refinishing Industry. Read More »